The bill is broad enough to target a Saturday Night Live skit lampooning Trump, a comedic impression of Taylor Swift, or a weird ChatGPT-generated image of Ayn Rand.
Frankly, people should be entitled to own their likenesses.
Why? What does society gain right now from having celebrity endorsement, for example?
Celebrities already have certain established rights to the use of their likeness, and in this day and age those rights should really extend to everyone.
The reason that no one pays you the big bucks for an endorsement isn’t that you don’t have the same rights. You know that.
The law, in its majestic equality, forbids rich and poor alike to sleep under bridges, to beg in the streets, and to steal their bread.
Currently, these rights result from protections against defamation or fraud. This bill would turn one’s likeness into intellectual property that can be bought and sold. It would guarantee the rich and famous an extra income stream without extra labor. Anyone down on their luck, who sells their likeness to make ends meet, would actually end up with fewer rights.
News media and maybe social media would probably be asked to pay up pretty quickly. This would likely remove some of the privileges allowing them to report gossip.
Other than that, it is likely to provide an additional tool for use against “piracy”. Sharing movies and music is not just sharing copyrighted stuff, but also sharing someone’s voices and likenesses.
Interestingly, this would also effectively prevent out-of-copyright film and audio to become public domain, since the likeness rights only expire when it can be proven that they were not used commercially for 2 years.
AI use for defamatory purposes, such as deepfake porn mentioned in another post here, applies whether one is a a massive celebrity or a regular person. As the technology becomes more common, don’t you think there will be people using it on their school and work colleagues and neighbors, for a variety of petty reasons?
You talk about how horrible it would be for people to sell their likeness, without considering that without such laws and protections they can just have their likeness taken with no consent or compensation.
I am seeing a lot of grandstanding of how these laws are just the powerful taking rights away from the common man, but it seems to be exclusively from the angle of how that affects the AI user, not the regular people whose likenesses might get used by AI.
To be fair here’s good reason to be careful over how this matter is legislated, as media companies love to use any excuse for overreach. But the solution is not leaving the internet a wild west of people smearing each other by faking videos.
Consider that the advent of the camera created a need for many laws, because before then even the most realistic image was known to be fabricated rather than a replica of reality. Now AI and other new media technologies are creating possibilities which we never had before, for which our previous laws are insufficient.
Why? What does society gain right now from having celebrity endorsement, for example?
The reason that no one pays you the big bucks for an endorsement isn’t that you don’t have the same rights. You know that.
The law, in its majestic equality, forbids rich and poor alike to sleep under bridges, to beg in the streets, and to steal their bread.
Currently, these rights result from protections against defamation or fraud. This bill would turn one’s likeness into intellectual property that can be bought and sold. It would guarantee the rich and famous an extra income stream without extra labor. Anyone down on their luck, who sells their likeness to make ends meet, would actually end up with fewer rights.
News media and maybe social media would probably be asked to pay up pretty quickly. This would likely remove some of the privileges allowing them to report gossip.
Other than that, it is likely to provide an additional tool for use against “piracy”. Sharing movies and music is not just sharing copyrighted stuff, but also sharing someone’s voices and likenesses.
Interestingly, this would also effectively prevent out-of-copyright film and audio to become public domain, since the likeness rights only expire when it can be proven that they were not used commercially for 2 years.
AI use for defamatory purposes, such as deepfake porn mentioned in another post here, applies whether one is a a massive celebrity or a regular person. As the technology becomes more common, don’t you think there will be people using it on their school and work colleagues and neighbors, for a variety of petty reasons?
You talk about how horrible it would be for people to sell their likeness, without considering that without such laws and protections they can just have their likeness taken with no consent or compensation.
I am seeing a lot of grandstanding of how these laws are just the powerful taking rights away from the common man, but it seems to be exclusively from the angle of how that affects the AI user, not the regular people whose likenesses might get used by AI.
To be fair here’s good reason to be careful over how this matter is legislated, as media companies love to use any excuse for overreach. But the solution is not leaving the internet a wild west of people smearing each other by faking videos.
Consider that the advent of the camera created a need for many laws, because before then even the most realistic image was known to be fabricated rather than a replica of reality. Now AI and other new media technologies are creating possibilities which we never had before, for which our previous laws are insufficient.
Not having oppressive and exploitative laws does not make “a wild west”.
Even so, I would always choose a wild west over neo-feudalism, as the lesser evil.
Those are not the only two options, and the existence of laws and regulations does not make it “neo-feudalism”.
This act wants to create a privilege for the famous. It expends their control over public discourse and lets them collect money without working.
Unearned privileges for an elite are neo-feudalism.