With just days to go before the European Union's Digital Markets Act designates gatekeepers, Apple is allegedly arguing iMessage isn't popular enough to be classified as a gatekeeper service.
If what you and others are saying is true, that only a small number use iMessage, then that supports Apple’s claim and there’s no need to open it since not many people use it.
Well that is the problem for Apple, the app is not used as iMessage but it is used as the SMS app and therefore it has by the definition of the law a huge userbase.
Also business still use SMS at a reasonable rate so monthly active users as a KPI is also high.
If what you and others are saying is true, that only a small number use iMessage, then that supports Apple’s claim and there’s no need to open it since not many people use it.
Well that is the problem for Apple, the app is not used as iMessage but it is used as the SMS app and therefore it has by the definition of the law a huge userbase. Also business still use SMS at a reasonable rate so monthly active users as a KPI is also high.
Welcome onboard mate. 📱