A Spanish agency became so sick of models and influencers that they created their own with AI — and she’s raking in up to $11,000 a month::Founder Rubén Cruz said AI model Aitana was so convincing that a famous Latin actor asked her on a date.

  • Pandantic@midwest.social
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    10 months ago

    Two points:

    • Companies can more easily manipulate us with marketing if they can just create the perfect model.
    • The whole push towards diversity in advertising, particularly in body size and shape, is going to go out the window. Many people will no longer see themselves represented, which could make self esteem go down and the subsequent consequences of that.
    • jol@discuss.tchncs.de
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      10 months ago

      It’s not like ads use real people anymore. Everything in advertisement has been highly Photoshoped for ages. I don’t understand your point about representation though. It will be easier to create diverse models in all shapes and sizes.

    • Corkyskog@sh.itjust.works
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      10 months ago

      I could see point #2 going either way… it could actually be a good thing. If no one trusts images, then why would anyone assume they are their BMI?